The Main Benefits of Trademark Registration
If you want a business identity that will last and have an advantage in today’s marketplace, then it is important to get your trademark registered. And this is the most affordable and fastest way to do so. A lot of business owners are not really aware how important having a trademark is to secure their intellectual property rights. There are a lot of exclusive rights afforded to the owner of a registered trademark. With a registered trademark, you will get all these benefits below.
There will be many things exclusive to your business if you have a registered trademark. A registered trademark will enable you to protect the rights to your brand or logo. Your brand is exclusively yours and anybody trying to copy it is not allowed to do so since you are the official owner of that brand. In cases of misrepresentation or breach of intellectual property rights, you have unlimited protection.
Anyone who violates your trademark rights can be sued in court. So with trademark registration you tell everyone that you have trademark rights. You can seek legal action in a federal court if a third party uses your trademark without consent.
Trademark registration secures your brand and has a reliable legal foundation that will enable you to build your business reputation in the marketplace. If your trademark is registered in other countries, whatever country it is registered in will help you create brand awareness in that place. With the increase in the life of your business through trademark registration, there will also be an increase in the trust of your customers.
With trademark registration, you can have nationwide and international priority. With this priority you can have extensive protection of your trademark and you will have its exclusive international ownership. Filing for trademark application will protect the priority date for the future security of your trademark. Except for companies that have filed a trademark before you, the priority date is the date of the first use of the trademark in trade that provides you with nationwide and international priority.
You will have the right to use the “R” symbol once you have registered your trademark. This proves that you have registered your trademark and that is it being protected. This symbol can only be used by those with legal registration and if you use the symbol inappropriately, you can be subject to legal action.
Trademark registration allows you to control your domain names and similar URL registrations. You also improve your chances of not using similar www domain names. It is important to remember that even if you have a domain name and a business name, trademark registration is still important.